If someone wants to use a different analytics software than google, how would they approach that?
For example
https://clicky.comHas the following embed
<script src="http://static.getclicky.com/js" type="text/javascript"></script>
<script type="text/javascript">try{ clicky.init(XXXXXX_ID_XXXXXX); }catch(e){}</script>
<noscript><p><img alt="Clicky" width="1" height="1" src="http://in.getclicky.com/XXXXXX_ID_XXXXXXns.gif"></p></noscript>
Cheers